Midnight Tragedy on 73rd & Mill: Beloved Community Advocate Sïmone Victoria, 24, Gunned Down in Targeted Shooting—Police Plead for Witnesses

MILWAUKEE (May 7, 2025) — Milwaukee police are investigating a deadly overnight shooting that left a young woman dead near the intersection of North 73rd Street and West Mill Road.

Discovery and Response

Shortly before 2 a.m., dispatchers began receiving 911 calls reporting gunshots in the area. Engine 9 and Medic 16 from Milwaukee Fire Department arrived within minutes to find a single female victim lying unresponsive in the roadway. Milwaukee Police Department (MPD) officers secured the scene and rendered aid until paramedics confirmed the victim had succumbed to her injuries.

The victim has been identified as Sïmone Victoria, 24, of Milwaukee. She was pronounced dead at the scene from apparent gunshot wounds. No other victims were reported.

Crime Scene and Evidence

Investigators taped off a two‑block perimeter around 73rd and Mill, collecting shell casings and canvas­ing for surveillance footage from nearby homes and businesses. Video taken by bystanders shows Victoria covered by a white sheet as detectives photographed the scene and processed evidence.

Detective Laura Chen of MPD’s Homicide Unit said:

“We are treating this as an isolated, targeted incident. At this point, we have no confirmed suspects or motive, but we are following multiple leads.”

Ballistics teams recovered at least six 9 mm shell casings. Forensic technicians are examining them for fingerprints and linking them to any known firearms.

Victim and Community Impact

Friends describe Sïmone Victoria as a vibrant presence in her neighborhood, active in local arts and community outreach. “She was always organizing events and looking out for younger kids on the block,” said longtime friend Marissa Lopez. “This is a devastating loss.”

Residents in the area say they were shaken by the violence. “I’ve lived here 10 years and never heard anything like that,” said neighbor James Carter. “To see someone shot—it’s heartbreaking.”

Investigation and Public Appeal

MPD is urging anyone with information—witness statements, video footage, or tips—to contact the Homicide Unit at 414‑935‑7405 or Crime Stoppers at 414‑224‑TIPS (8477). Tipsters can remain anonymous and may be eligible for a cash reward.

Detectives are particularly interested in surveillance video from:

• Businesses along West Mill Road between 71st and 75th Streets
• Residential doorbell or security cameras on adjacent blocks
• Dash‑cam footage from vehicles traveling through the intersection between 1:30 a.m. and 2:15 a.m.

Next Steps

1. Forensic analysis: Ballistics and autopsy results are expected within the week.
2. Witness interviews: Detectives will continue canvassing the neighborhood and conducting follow‑up interviews.
3. Community outreach: MPD plans a neighborhood meeting later this week to address resident concerns and share safety resources.

As the investigation continues, Milwaukee police emphasize the importance of community cooperation in solving this crime. Anyone with details is asked to come forward to help bring justice for Sïmone Victoria and her family.

Key Information